Brand-Building Sprint

Turn your vision into an 

unshakeable brand

In 2026, most early-stage startups struggle in a sea of sameness. 78% with proven product-market fit still fail to scale, leaving founders trapped in grueling sales cycles just to get noticed. The ones that succeed are the ones that stand out.

For hands-on founders who take growth seriously.

When: Our next open cohort starts on 7th September 2026 — book your spot now!

Location: Remote — you can take part digitally from anywhere! Compatibility with the CEST timezone is recommended for taking part in group sessions.

The format: A high-intensity, 4-week sprint.

The cohort: Capped at 4–6 selected startups to guarantee maximum 1-on-1 focus.

The price: 30,000 NOK (~$3000) per startup

Group discounts available for incubators, startup labs, and other organisations.

Sign-Up

Brand-Building Sprint — Autumn 2026 Brand-Building Sprint — Autumn 2026
Brand-Building Sprint — Autumn 2026
NOK 30,000.00
Limit 1 per order

Turn your vision into an unshakeable brand that sells. Join our high-intensity, 4-week brand-building sprint, taking place from 7th September to 2nd October 2026.

You get:

  • Weekly 1-on-1 sessions with a brand specialist

  • 12 practical workshops

  • An engaged cohort of founders

  • Our popular brand-building guidebook, templates, and frameworks

  • Our tech stack & automation set-ups

  • Weekly bonus content

Does this sound familiar?

—> You have a brilliant product, but you’re struggling to explain it simply. Your pitch deck changes every week, and you’re constantly reinventing how you describe your value.

—> The product is ready, but the broader market has no idea you exist. Outbound sales are hitting a wall, your content gets crickets, and you are losing deals to louder competitors.

—> You are the sole engine of your growth. The moment you stop manually hustling and chasing leads, the pipeline dries up because your brand isn't doing any of the heavy lifting for you.

What you need:

With an unshakeable brand, your value proposition is so clear it lands in every conversation. You can ship content and campaigns in under an hour because your brand guardrails are already built — and watch demo requests land in your calendar while you focus on product development.

01
Strong Brand Foundations

02
Unique Look
and Feel

03
Growth
Engine

Sprint Programme

  • Week 1

    CORE STRATEGY AND BRAND POSITIONING

    This is where it all starts. With a mixture of brand building and business strategy, we dive into building your brand's strategic foundations and unique market position.

  • Week 2

    TARGET AUDIENCES & ICPs

    This week, we will define your target audiences and map how you can best connect with them. In addition, we will take a dive into how to build ideal customer profiles to get your sales campaigns bringing in that much-needed revenue!

  • Week 3

    BRAND IDENTITY AND MESSAGING

    This is where the fun, creative stuff starts. Now it is the time to build (or refine) your brand’s visual identity, tone of voice, and personality to match your growth ambitions. We will also craft impactful brand messages to make your company come alive in the minds of your audiences.

  • Week 4

    TECH STACK & INBOUND ENGINE

    The aim of this week is to build an inbound engine that builds brand awareness and generates leads, using a tech stack that best fits your brand.

About Us:

With a background from Nordic strategic agencies, Ina Tuomala is a leading expert in branding and communications for impact-oriented organisations.

We’ve helped organisations go from zero to category-leading in less than 12 months with a working inbound engine for leads, an internationally well-known brand, and a value offer that finally made sense.

FAQs

  • Waiting is costing you money. This sprint is designed specifically for busy, early-stage founders; it gives you the exact brand guardrails you need to ship marketing and handle pitches in minutes, saving you hours of trial-and-error every single week.

  • Courses give you information; agencies give you a hefty bill and a 50-page PDF report you’ll never read. This sprint sits right in the middle. It is pure execution. We don't lecture you; we actively build your value proposition, content guardrails, and inbound strategy with you over 4 intensive weeks, so it’s live and working by day 30.

  • Absolutely! We intentionally cap the sprint at a maximum of 6 startups to ensure it never feels crowded. You get direct, hands-on strategic feedback for your specific business, plus the added bonus of learning from the strategic positioning of your peers.

  • Yes! In fact, technical products need this the most. The biggest trap for technical founders is explaining how the product works instead of why the market should care. Our framework is designed to distill complex, specialised tech into clear, high-authority brand messaging that instantly lands with investors and buyers.

  • The most expensive thing an early-stage startup can do is remain invisible. By joining a cohort, you are getting agency-level strategic alignment at a fraction of the market rate. You aren't buying a 4-week calendar; you are buying the core commercial infrastructure that lowers your customer acquisition costs and builds long-term value.

  • This is a high-intensity sprint, but we also know your time is your most valuable asset. You will need a minimum of 2 days per week for the sprint. But we recommend a little more, so you will have time to work on the topics between the structured sessions.